News & Insights

A blog is a great way to connect with your customers, recognize client achievements, and improve your site traffic. Plus, it's a fun place to talk about your company values and the interests of your team.

The T324 blog is where we practice what we preach!

You can search our blog using tags for topics, or check out the categories, like Our Clients and Tech News. Tech Tips includes features like our popular "What I Wish I'd Known Before I Built my Website", a four-part series. Geek Love is where we talk about the things we're fascinated by and post about geek fashion news.

We were so pleased to create a bright, user-friendly website for Sparkling Clean, a small business that supports ecologically responsible domestic cleaners. We built the site in Drupal, a modern Content Management System that allows the site's owner to easily update and customize content herself. Sparkling Clean refers cleaners who use non-toxic cleaning products rather than toxic chemicals....
T324′s long-time client 99 Cents Only Stores knew they wanted to update their site to a responsive design, so it looks as great on smartphones and tablets as it does in a desktop browser. The timing was perfect, because as T324 completed the new design, Google quietly revealed that they will soon be penalizing sites that aren't optimized for a positive smartphone experience. We built...
Another recently completed T324 website design! Harold E. Burton needed a basic site with nice slideshows to show off his custom plumbing work. We built Harold a user-friendly Drupal site with a home page, about page, services page, locations page and contact page. Using a modern content management system like Drupal means it's easy for Harold to update his site and add new images himself. He can...
  One in five Americans who access the web rarely or never use a desktop browser to do it. My job is to stay up to date on marketing technology, and I was flat-out stunned by these stats. One in five people use phones or tablets instead of computers. This is the Mobile Only customer, and businesses need to recognize them. If your site is lame on mobile, 17% of 88% of adult Americans will...
Recently T324 has been doing quite a lot of email newsletter design for our clients. It seemed for several years as if email marketing had been forgotten in the rush to social media marketing, and the big headlines were all about Facebook for promoting your business. But now that some of the dust has settled, it's clear that email never lost value as a sales tool, and in fact is stronger than...
You can't afford not to update to a mobile friendly site.
"All I wanted to do was order a pizza, and I couldn't find the phone number." said T324's owner David Daniels. He was hoping to call directly to the Albany location of a popular local pizza company, and when he loaded the company's site on his phone, he couldn't find it. The site's text was red on a black background, hard to read in a car at night. The local company...
(Share Clip)   Doc Brown would have loved Inventables. The Chicago-based "marketplace for technology and materials for developers and designers" sells everything from Sugru (air-curing silicon molding putty that's all the rage with geeks) to circuit board blanks. All those people who are prototyping Quantified Self devices for their Kickstarters need a place to buy sensors and CNC...
Even though MakerBots have pushed development and adoption of consumer 3D printing, they have a built-in braking speed: their looks. A classic MakerBot Replicator looks like it belongs in a hackerspace or a high-school shop class; it looks feral. You wouldn't put one in a corner suite. When I saw a picture of the Stratasys Mojo, a prosumer 3D printer released in India earlier this year, I...