It is not uncommon for a client to have had a bad experience with a designer in the past. Often they say something like, "if I knew what I wanted, then I woudn't have hired a designer." This can happen when the designer has insufficient experience or lacks a sufficiently robust process.
We have a time-tested design process that will deliver the level of design that you expect. We begin with the site content, since these days content drives design. Then, depending upon level of design, develop color palettes, wireframes, and finally Home page design concepts. Once the Home page design is selected and refined, we then develop specific designs for interior pages.